Four Reasons to Use B2B Email Marketing

It’s easy to think that social media is the only way forward in 2019. Nearly every business, big and small, has some sort of footprint on Facebook, Snapchat, and/or Instagram. Certainly, your marketing strategy should incorporate at least one of these platforms. However, it should not be the only format you focus on. Email marketing,…

How Stress Can Affect Your Job Performance

A job that is completely stress-free doesn’t exist. With deadlines to meet, people to please, standards to uphold, and new markets to enter, your job will always present challenges and circumstances that force you out of a state of perpetual complacency. Stress shouldn’t necessarily be perceived as a bad thing; it is what motivates you…

Making a Customer Relation Management (CRM) System Work For You

If you’re not familiar with that CRM software does, it’s specifically designed to help facilitate and improve the communication and relationships between you and your clients. CRM software can do a wide variety of different tasks depending on which one you buy; common uses for a CRM system include account management, comprehensive analytics, data collection…